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      Dienstleistungsmarketing 

      Kundenintegration in Innovationsprozesse im Kontext eines Medienunternehmens

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      Publication date (Print):
      Publisher: Deutscher Universitätsverlag

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          Why promising technologies fail: the neglected role of user innovation during adoption

          B. Douthwaite, J.R. Park, J.D.H. Keatinge (2001)
          Article 0 comments Cited 33 times – based on 0 reviews     Review now
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            Die Steuerung von Kundenintegrationsprozessen

            Sabine Fließ (2001)
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              Grundprobleme und Entwicklungstendenzen des Dienstleistungs-Marketing

              Wolfgang Hilke (1989)
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                Publication date (Print): 2004
                Pages: 31-52
                DOI: 10.1007/978-3-322-81903-1_2
                SO-VID: c59efb73-4f61-4955-8526-3b71370a415f
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