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Der Markenartikel im Export
Der Markenartikelvertrieb als Vertriebstypus auf dem Inlandsmarkt
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Author(s):
Karl Alewell
Publication date
(Print):
1959
Publisher:
Gabler Verlag
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Kindheit, Jugend und Entwicklung
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Die Aufgabe der Absatzwirtschaft
Erich Schäfer
(1950)
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Funktionen und Risiken des Warenhandels
Karl Oberparleiter
(1955)
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Grundlagen und Technik des Vertriebs
W Koch
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W KOCH
(1950)
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Book Chapter
Publication date (Print):
1959
Pages
: 11-38
DOI:
10.1007/978-3-322-98842-3_2
SO-VID:
db588748-469f-4dd8-9d9b-2ccc027b9557
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Book chapters
pp. 9
Einleitung
pp. 11
Der Markenartikelvertrieb als Vertriebstypus auf dem Inlandsmarkt
pp. 39
Der Weltmarkt als Vertriebsgebiet für Markenartikel
pp. 64
Die Anpassung des Markenartikelvertriebstyps an die Erfordernisse des Exports
pp. 116
Der Markenartikelexport und die Entwicklung der Weltwirtschaft
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