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      Service Positioning through Structural Change

      Journal of Marketing
      JSTOR

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          Journal
          Journal of Marketing
          Journal of Marketing
          JSTOR
          00222429
          January 1987
          January 1987
          : 51
          : 1
          : 34
          Article
          10.2307/1251142
          8873dcfc-61dd-480e-93a0-b7b4ccf5632a
          © 1987
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