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      Konflikt und Kooperation in Absatzkanälen : Ein Beitrag zur verhaltensorientierten Marketingtheorie 

      Problemstellungen der Konfliktforschung in Absatzkanälen

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      Gabler Verlag

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          Das Zielsystem der Unternehmung

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              Betriebswirtschaftliche Logistik

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                1975
                : 21-31
                10.1007/978-3-322-88038-3_2
                f0db32a8-248e-438c-918d-095c04382573
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