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      Marktorientiertes Tourismusmanagement 1 : Tourismusorte: Leitbild, Nachfrage- und Konkurrenzanalyse 

      Bezugsrahmen

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      Publisher: Springer Berlin Heidelberg

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          Konzeptgestaltung von Dienstleistungsprodukten

          A Mengen (1993)
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            Tourismus als Informationsgeschäft

            K WOHLER (1994)
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              Services Marketing

              VA Zeithaml (1984)
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                Publication date (Print): 1997
                Pages: 129-137
                DOI: 10.1007/978-3-642-59035-1_5
                SO-VID: 833bd0e5-a699-4763-a9f3-5fffc22a0c3e
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