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About UCL Open: Env.
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      Marketing und Unternehmensführung 

      Die Bedeutung der Marktforschung im Marketing

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      Publisher: Gabler Verlag

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          Das Zielsystem der Unternehmung

          Edmund Heinen (1966)
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            Statistik im modernen Wirtschafts- und Sozialleben

            H Kellerer (1960)
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              Umfragen in der Massengesellschaft: Einführung in die Methoden der Demoskopie

              E NOELLE, E. Noelle-Neumann (1963)
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                Publication date (Print): 1971
                Pages: 51-92
                DOI: 10.1007/978-3-663-02683-9_3
                SO-VID: 709acf57-c66c-46e5-ad23-ff7c1bb96186
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