Browse
Publications
Preprints
About
About UCL Open: Env.
Aims and Scope
Editorial Board
Indexing
APCs
How to cite
Publishing policies
Editorial policy
Peer review policy
Equality, Diversity & Inclusion
About UCL Press
Contact us
For authors
Information for authors
How it works
Benefits of publishing with us
Submit
How to submit
Preparing your manuscript
Article types
Open Data
ORCID
APCs
Contributor agreement
For reviewers
Information for reviewers
Review process
How to peer review
Peer review policy
My ScienceOpen
Sign in
Register
Dashboard
Search
Browse
Publications
Preprints
About
About UCL Open: Env.
Aims and Scope
Editorial Board
Indexing
APCs
How to cite
Publishing policies
Editorial policy
Peer review policy
Equality, Diversity & Inclusion
About UCL Press
Contact us
For authors
Information for authors
How it works
Benefits of publishing with us
Submit
How to submit
Preparing your manuscript
Article types
Open Data
ORCID
APCs
Contributor agreement
For reviewers
Information for reviewers
Review process
How to peer review
Peer review policy
My ScienceOpen
Sign in
Register
Dashboard
Search
8
views
0
references
Top references
cited by
2
Cite as...
0 reviews
Review
0
comments
Comment
0
recommends
+1
Recommend
0
collections
Add to
0
shares
Share
Twitter
Sina Weibo
Facebook
Email
1,877
similar
All similar
Record
: found
Abstract
: not found
Book
: not found
Das Politische in der Werbung
other
Author(s):
Heidrun Abromeit
Publication date
(Print):
1972
Publisher:
VS Verlag für Sozialwissenschaften
Read this book at
Publisher
Further versions
oa repository (via OAI-PMH doi match)
Powered by
Buy book
Review
Review book
Invite someone to review
Bookmark
Cite as...
There is no author summary for this book yet. Authors can add summaries to their books on ScienceOpen to make them more accessible to a non-specialist audience.
Related collections
Kindheit, Jugend und Entwicklung
Author and book information
Book
ISBN (Print):
978-3-531-11116-2
ISBN (Electronic):
978-3-322-85266-3
Publication date (Print):
1972
DOI:
10.1007/978-3-322-85266-3
SO-VID:
1f6c57a6-c7e4-4fd3-abc0-381e37687d36
History
Data availability:
Comments
Comment on this book
Sign in to comment
Book chapters
pp. 11
Vorbemerkung
pp. 13
Werbung und Wettbewerb
pp. 47
Politische Werbung in der BRD
pp. 114
Politische Implikationen der Wirtschaftswerbung
pp. 171
Werbung und Demokratie
Similar content
1,877
Stereotype? Frauen und Männer in der Werbung
Authors:
Qualitäten der Werbung – Qualitäten der Werbeforschung
Authors:
W. Seufert
Handbuch Werbeplanung. Medienübergreifende Werbung effizient planen, umsetzen und messen
Authors:
M Dannenberg
See all similar
Cited by
2
Entertainers, experts, or public servants? Politicians' self‐presentation on television talk shows
Authors:
Astrid Schütz
Literaturverzeichnis
Authors:
Christina Holtz-Bacha
See all cited by