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The Routledge Companion to Marketing and Feminism
Unfolding climate change inequities through intersectionality, Barad's new materialism, and post/de-colonial Indigenous perspectives
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Author(s):
Laurel Steinfield
Publication date:
January 6 2022
Publisher:
Routledge
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Indigenous Knowledge
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Book Chapter
Publication date:
January 6 2022
Pages
: 268-295
DOI:
10.4324/9781003042587-22
SO-VID:
17278f71-bd16-4cd1-b6e7-69c3206cc888
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Book chapters
pp. 1
Editors' Introduction to the Companion
pp. 17
Goddesses of the household
pp. 31
Creating the critical consumer
pp. 45
Marketing's hidden figures
pp. 59
Marketing education and patriarchal acculturation
pp. 75
Feminist brands
pp. 90
“One, two, three, four, what are we fighting for?”
pp. 102
Menstruation in marketing
pp. 120
In search of the female gaze
pp. 138
From identity politics to the politics of power
pp. 159
Materializing the body
pp. 171
Transformations
pp. 189
Women's sexual practices
pp. 206
Taking off the blindfold
pp. 222
The quest for masculine to-be-looked-at-ness?
pp. 241
Are all bodies knitworthy?
pp. 257
Marketing and the missing feminisms
pp. 268
Unfolding climate change inequities through intersectionality, Barad's new materialism, and post/de-colonial Indigenous perspectives
pp. 296
Consumption beyond the binary
pp. 308
Ageism, sexism, and women in power
pp. 323
Our aging bodies, ourselves
pp. 341
Black women's digital media and marketplace experiences
pp. 351
The symbolic violence of digital (anti-)feminist activism
pp. 368
Big Brother is monitoring
pp. 388
Seeking safety and solidarity through self-documentation
pp. 403
How the economic sex/gender system excludes women from international markets
pp. 420
The politics of epistemic marginality
pp. 434
Women who work
pp. 445
Putting pornography on the marketing agenda
pp. 460
Manifesting feminist marketing futures
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