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Konflikt und Kooperation in Absatzkanälen : Ein Beitrag zur verhaltensorientierten Marketingtheorie
Problemstellungen der Konfliktforschung in Absatzkanälen
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Author(s):
Hartwig Steffenhagen
Publication date
(Print):
1975
Publisher:
Gabler Verlag
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Kindheit, Jugend und Entwicklung
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Das Zielsystem der Unternehmung
Edmund Heinen
(1966)
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Organizations
JG March
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J. MARCH
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March
…
(1958)
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Betriebswirtschaftliche Logistik
Werner Kirsch
,
Ingolf Bamberger
,
Eduard Gabele
…
(1973)
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Book Chapter
Publication date (Print):
1975
Pages
: 21-31
DOI:
10.1007/978-3-322-88038-3_2
SO-VID:
f0db32a8-248e-438c-918d-095c04382573
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Book chapters
pp. 15
Vertikales Marketing und Marketingtheorie
pp. 21
Problemstellungen der Konfliktforschung in Absatzkanälen
pp. 33
Absatzkanäle als Verhaltenssystem: Ein theoretischer Bezugsrahmen zur Konfliktanalyse
pp. 71
Konfliktursachen in Absatzkanälen
pp. 129
Konfliktmanagement in Absatzkanälen
pp. 161
Schlußbetrachtung
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