[1
]Research and Strategic Projects Division (DPRE) Brazilian Agency for Research and
Innovation (Finep), Brazilian Ministry of Science, Technology, Innovations and Communications
(MCTIC) Rio de Janeiro RJ Brazil
[2
]Energy, Information Technology and Services Division (DETI), Brazilian Agency for
Research and Innovation (Finep) Brazilian Ministry of Science, Technology, Innovations
and Communications (MCTIC) Rio de Janeiro RJ Brazil
[3
]Industrial Engineering Department (DEI) Pontifical Catholic University of Rio de Janeiro
(PUC‐Rio) Rio de Janeiro RJ Brazil
[4
]Business Administration School of São Paulo (EAESP) Getúlio Vargas Foundation (FGV)
São Paulo SP Brazil
[5
]Business School (IAG) Pontifical Catholic University of Rio de Janeiro (PUC‐Rio) Rio
de Janeiro RJ Brazil
[6
]Tecgraf Institute of Technical‐Scientific Software Development Pontifical Catholic
University of Rio de Janeiro (PUC‐Rio) Rio de Janeiro RJ Brazil