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Theorien der Public Relations
Funktionale, soziale und expressive Reputation – Grundzüge einer Reputationstheorie
other
Author(s):
Mark Eisenegger
,
Kurt Imhof
Publication date
(Print):
2009
Publisher:
VS Verlag für Sozialwissenschaften
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The Social Construction of Reputation: Certification Contests, Legitimation, and the Survival of Organizations in the American Automobile Industry: 1895–1912
Hayagreeva Rao
(1995)
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The Reputation QuotientSM: A multi-stakeholder measure of corporate reputation
Charles J. Fombrun
,
Naomi A. Gardberg
,
Joy Sever
(2000)
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Corporate Reputation: The Definitional Landscape
Barbara A. Lafferty
,
Michael Barnett
,
John Jermier
(2006)
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Book Chapter
Publication date (Print):
2009
Pages
: 243-264
DOI:
10.1007/978-3-531-91360-5_13
SO-VID:
3a75d2f0-be21-4f84-bf78-b03fe1c05172
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Book chapters
pp. 117
PR-Stellen als Reflexionszentren multireferentieller Organisationen
pp. 243
Funktionale, soziale und expressive Reputation – Grundzüge einer Reputationstheorie
pp. 29
Steuerung, Reflexierung und Interpenetration: Kernelemente einer strukturationstheoretisch begründeten PR-Theorie
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