In this study, we examined the relationship between upper limb joint movements and horizontal racket head velocity to clarify joint movements for developing racket head speed during tennis serving. Sixty-six male tennis players were videotaped at 200 Hz using two high-speed video cameras while hitting high-speed serves. The contributions of each joint rotation to horizontal racket velocity were calculated using vector cross-products between the angular velocity vectors of each joint movement and relative position vectors from each joint to the racket head. Major contributors to horizontal racket head velocity at ball impact were shoulder internal rotation (41.1%) and wrist palmar flexion (31.7%). The contribution of internal rotation showed a significant positive correlation with horizontal racket head velocity at impact (r = 0.490, P < 0.001), while the contribution of palmar flexion showed a significant negative correlation (r = - 0.431, P < 0.001). The joint movement producing the difference in horizontal racket head velocity between fast and slow servers was shoulder internal rotation, and angular velocity of shoulder internal rotation must be developed to produce a high racket speed.