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      Konflikt und Kooperation in Absatzkanälen : Ein Beitrag zur verhaltensorientierten Marketingtheorie 

      Absatzkanäle als Verhaltenssystem: Ein theoretischer Bezugsrahmen zur Konfliktanalyse

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      Gabler Verlag

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          The social psychology of organizations

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            Betriebswirtschaftliche Kosteninformationen

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              Betriebslehre des Binnenhandels

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                1975
                : 33-69
                10.1007/978-3-322-88038-3_3
                cc8618aa-99e6-4ea0-9865-6650b294e324
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