- Record: found
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Handbook of Social Media Management : Value Chain and Business Models in Changing Media Markets
Traditional Media Companies in the U.S. and Social Media: What’s the Strategy?
other
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Competitive Strategy
ME PORTER, M. E PORTER, E. Porter M. … (1980)
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Competitive Advantage: Creating and Sustaining Superior Performance
M. E PORTER, ME PORTER, M. PORTER … (1985)