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Betriebsökonomisierung durch Kostenanalyse, Absatzrationalisierung und Nachwuchserziehung
Über die Beziehungen zwischen Marktform und Werbung
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Author(s):
Edmund Sundhoff
Publication date
(Print):
1958
Publisher:
VS Verlag für Sozialwissenschaften
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Grundlagen der Betriebswirtschaftslehre
Erich Gutenberg
(1955)
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Wirtschaftliche Werbelehre
Rudolf Seÿffert
(1952)
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Das Wesen der Betriebswirtschaftlichen Marktforschung
Erich Schäfer
(1953)
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Book Chapter
Publication date (Print):
1958
Pages
: 55-81
DOI:
10.1007/978-3-663-02364-7_3
SO-VID:
8136c171-6d73-49d4-8e0d-8a4860368ac5
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Book chapters
pp. 7
Kritische Analyse der Wesensmerkmale des Kostenbegriffes
pp. 39
Das Wesen wirtschaftsberuflicher Unterweisung
pp. 55
Über die Beziehungen zwischen Marktform und Werbung
pp. 83
Der Betriebsvergleich als Instrument der Handelsforschung
pp. 107
Ausbau des industriellen Vertriebswesens und Erstarkung des Handels. Kooperation oder Kampf?
pp. 127
Distributionsanalyse mit Hilfe der Handelskettenmethode
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