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Handbuch Innovationsforschung : Sozialwissenschaftliche Perspektiven
Innovation und Konsum
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Author(s):
Kai-Uwe Hellmann
Publication date
(Online):
September 02 2021
Publisher:
Springer Fachmedien Wiesbaden
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Business Model Innovation in engineering
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A New Product Growth for Model Consumer Durables
Frank M. Bass
(1969)
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Lead Users: A Source of Novel Product Concepts
Eric von Hippel
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Consumer Resistance to Innovations: The Marketing Problem and its solutions
S. Ram
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Jagdish Sheth
(1989)
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Book Chapter
Publication date (Print):
2021
Publication date (Online):
September 02 2021
Pages
: 685-703
DOI:
10.1007/978-3-658-17668-6_70
SO-VID:
3f3c7fee-06ab-483f-b5bf-4039d906f425
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Book chapters
pp. 685
Innovation und Konsum
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