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      • Record: found
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      Handbuch Werbeforschung 

      Messung von Werbewirkungen auf Makroebene

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      Author(s): ,
      Publication date (Online):
      Publisher: Springer Fachmedien Wiesbaden

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          Investigating Causal Relations by Econometric Models and Cross-spectral Methods

          C. W. J. Granger (1969)
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            Autoregressive Conditional Heteroscedasticity with Estimates of the Variance of United Kingdom Inflation

            Robert F. Engle (1982)
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              Co-Integration and Error Correction: Representation, Estimation, and Testing

              Robert F. Engle, C. W. J. Granger (1987)
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                Book Chapter
                Publication date (Print): 2016
                Publication date (Online): September 15 2015
                Pages: 517-546
                DOI: 10.1007/978-3-531-18916-1_23
                SO-VID: 35c5002b-9468-4f3e-a96c-70952dda3b1f
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