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Präferenzmessung in der Online Medien-Distribution
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Author(s):
Thomas Nitschke
Publication date
(Print):
2005
Publisher:
Deutscher Universitätsverlag
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Related collections
Renewable Energy – Distribution Grid
Author and book information
Book
ISBN (Print):
978-3-8244-8298-6
ISBN (Electronic):
978-3-322-81928-4
Publication date (Print):
2005
DOI:
10.1007/978-3-322-81928-4
SO-VID:
1c3f56f4-f649-480e-9924-773d1ac41ce2
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Book chapters
pp. 1
Einleitung
pp. 21
Video-Distribution im Internet
pp. 53
Empirische Untersuchung der Präferenzstruktur und Zahlungsbereitschaften mittels auswahlbasierter Conjoint-Analyse
pp. 81
Feldexperimente zur Nachfrageanalyse
pp. 97
Laborexperiment zur Messung von Angebots- und Nachfrageverhalten
pp. 179
Implikationen der Forschungsergebnisse
pp. 191
Zusammenfassung und Schlußbetrachtung
pp. 195
Anhang
pp. 205
Literaturverzeichnis
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