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Nachhaltigkeits-Marketing in Theorie und Praxis
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Editor(s):
Frank-Martin Belz
,
Michael Bilharz
Publication date
(Print):
2005
Publisher:
Deutscher Universitätsverlag
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Book
ISBN (Print):
978-3-8244-0766-8
ISBN (Electronic):
978-3-663-10865-8
Publication date (Print):
2005
DOI:
10.1007/978-3-663-10865-8
SO-VID:
1105bf53-d954-4051-9d17-86d2ffce3f06
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Nachhaltigkeits-Werbung im Wandel: Theoretische Überlegungen und empirische Ergebnisse
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