Browse
Publications
Preprints
About
About UCL Open: Env.
Aims and Scope
Editorial Board
Indexing
APCs
How to cite
Publishing policies
Editorial policy
Peer review policy
Equality, Diversity & Inclusion
About UCL Press
Contact us
For authors
Information for authors
How it works
Benefits of publishing with us
Submit
How to submit
Preparing your manuscript
Article types
Open Data
ORCID
APCs
Contributor agreement
For reviewers
Information for reviewers
Review process
How to peer review
Peer review policy
My ScienceOpen
Sign in
Register
Dashboard
Search
Browse
Publications
Preprints
About
About UCL Open: Env.
Aims and Scope
Editorial Board
Indexing
APCs
How to cite
Publishing policies
Editorial policy
Peer review policy
Equality, Diversity & Inclusion
About UCL Press
Contact us
For authors
Information for authors
How it works
Benefits of publishing with us
Submit
How to submit
Preparing your manuscript
Article types
Open Data
ORCID
APCs
Contributor agreement
For reviewers
Information for reviewers
Review process
How to peer review
Peer review policy
My ScienceOpen
Sign in
Register
Dashboard
Search
8
views
0
references
Top references
cited by
1
0 reviews
Review
0
comments
Comment
0
recommends
+1
Recommend
0
collections
Add to
0
shares
Share
Twitter
Sina Weibo
Facebook
Email
940
similar
All similar
Record
: found
Abstract
: not found
Book
: not found
Interactive Marketing im Web 2.0+: Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
Author(s):
B Skiera
Publication date:
2008
Read this book at
Bookmark
There is no author summary for this book yet. Authors can add summaries to their books on ScienceOpen to make them more accessible to a non-specialist audience.
Related collections
Online interactive cancer simulations and demos
Data availability:
Comments
Comment on this book
Sign in to comment
Similar content
940
Interactive Marketing im Web 2.0+: Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
Authors:
D. Möhlenbruch
Marketingmanagers komen van Venus, financiële managers komen van Mars
Authors:
K. De Ruyter
,
M. Wetzels
Interactive Marketing im Web 2.0+: Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
Authors:
H. BAUER
,
H.H. BAUER
See all similar
Cited by
1
Online-Kommunikation und Werbung
Authors:
Gabriele Siegert
See all cited by