Browse
Publications
Preprints
About
About UCL Open: Env.
Aims and Scope
Editorial Board
Indexing
APCs
How to cite
Publishing policies
Editorial policy
Peer review policy
Equality, Diversity & Inclusion
About UCL Press
Contact us
For authors
Information for authors
How it works
Benefits of publishing with us
Submit
How to submit
Preparing your manuscript
Article types
Open Data
ORCID
APCs
Contributor agreement
For reviewers
Information for reviewers
Review process
How to peer review
Peer review policy
My ScienceOpen
Sign in
Register
Dashboard
Search
Browse
Publications
Preprints
About
About UCL Open: Env.
Aims and Scope
Editorial Board
Indexing
APCs
How to cite
Publishing policies
Editorial policy
Peer review policy
Equality, Diversity & Inclusion
About UCL Press
Contact us
For authors
Information for authors
How it works
Benefits of publishing with us
Submit
How to submit
Preparing your manuscript
Article types
Open Data
ORCID
APCs
Contributor agreement
For reviewers
Information for reviewers
Review process
How to peer review
Peer review policy
My ScienceOpen
Sign in
Register
Dashboard
Search
46
views
252
references
Top references
cited by
0
Cite as...
0 reviews
Review
0
comments
Comment
0
recommends
+1
Recommend
0
collections
Add to
0
shares
Share
Twitter
Sina Weibo
Facebook
Email
1,304
similar
All similar
Record
: found
Abstract
: not found
Book Chapter
: not found
Dienstleistungsmarketing : Grundlagen - Konzepte - Methoden
Operatives Dienstleistungsmarketing
other
Author(s):
Heribert Meffert
,
Manfred Bruhn
,
Karsten Hadwich
Publication date
(Online):
May 14 2015
Publisher:
Springer Fachmedien Wiesbaden
Read this book at
Publisher
Buy book
Review
Review book
Invite someone to review
Bookmark
Cite as...
There is no author summary for this book yet. Authors can add summaries to their books on ScienceOpen to make them more accessible to a non-specialist audience.
Related collections
ScienceOpen Research
Most cited references
252
Record
: found
Abstract
: not found
Article
: not found
Customer Engagement: Conceptual Domain, Fundamental Propositions, and Implications for Research
R. J. Brodie
,
L. D. Hollebeek
,
Verica Jurić
…
(2011)
0
comments
Cited
615
times
– based on
0
reviews
Review now
Bookmark
Record
: found
Abstract
: not found
Article
: not found
Customer Engagement Behavior: Theoretical Foundations and Research Directions
Vikas Mittal
,
Stephan Nass
,
Doreén Pick
…
(2010)
0
comments
Cited
609
times
– based on
0
reviews
Review now
Bookmark
Record
: found
Abstract
: not found
Article
: not found
Self-Service Technologies: Understanding Customer Satisfaction with Technology-Based Service Encounters
Matthew Meuter
,
Amy Ostrom
,
Robert I. Roundtree
…
(2000)
0
comments
Cited
430
times
– based on
0
reviews
Review now
Bookmark
All references
Author and book information
Book Chapter
Publication date (Print):
2015
Publication date (Online):
May 14 2015
Pages
: 267-442
DOI:
10.1007/978-3-658-05046-7_6
SO-VID:
a4b865c7-9423-4051-89f7-21c6f423d7b1
History
Data availability:
Comments
Comment on this book
Sign in to comment
Book chapters
pp. 1
Gegenstand und Besonderheiten des Dienstleistungsmarketing
pp. 43
Konzepte und theoretische Grundlagen des Dienstleistungsmarketing
pp. 93
Informationsgrundlagen des Dienstleistungsmarketing
pp. 129
Strategisches Dienstleistungsmarketing
pp. 199
Qualitätsmanagement im Dienstleistungsbereich
pp. 267
Operatives Dienstleistungsmarketing
pp. 443
Implementierung des Dienstleistungsmarketing
pp. 471
Controlling im Dienstleistungsmarketing
pp. 501
Internationales Dienstleistungsmarketing
pp. 527
Entwicklungstendenzen des Dienstleistungsmarketing
Similar content
1,304
Strategisches Dienstleistungsmarketing
Authors:
Heribert Meffert
,
Manfred Bruhn
Neue Herausforderungen an das Dienstleistungsmarketing
Authors:
FW Nerdinger
Implementierung des Dienstleistungsmarketing
Authors:
Heribert Meffert
,
Manfred Bruhn
See all similar